Our November issue of Rebranding news is available here. Check out the latest trends and tips starting with why Change Management in...

Rebranding is akin to creating a startup within a mature business operation—an opportunity to start anew, armed with the insights of...

The June issue of Rebranding News dives into whether rebranding is the ultimate brand-led business transformation. Read the full issue...

The December issue of our monthly Rebranding News is available here. We dive into the subjects of creating a rebranded customer...

Jim Heininger joined Kirby Hasseman on his Delivering #MarketingJoy podcast. Watch the video here on Promo Journal. Listen in on our...

#Rebranding requires a new customer brand experience. Our new Forbes story outlines how a #rebrand allows you the opportunity to...

There are many reasons companies rebrand, growth should always be the primary motivation. There are many red flags that should indicate...

Rebranding is a major undertaking for an organization, but one that can deliver an ROI that far surpasses the investment in resources and...

Jim Heininger offers advice on how to overcome resistance you might experience in a #rebranding initiative in this story which first...

Jim Heininger joins Shalom Klein on his Get Down To Business podcast to talk rebranding. Listen to Jim's interview or enjoy the entire...