Nov 29, 20231 min read
Revamping Your Brand: Latest Rebranding News You Need to Know
Our November issue of Rebranding news is available here. Check out the latest trends and tips starting with why Change Management in...
Aug 22, 20231 min read
Rebranding Strategy = Opportunity
Rebranding is akin to creating a startup within a mature business operation—an opportunity to start anew, armed with the insights of...
Jun 20, 20231 min read
Rebranding News on Best Practices
The June issue of Rebranding News dives into whether rebranding is the ultimate brand-led business transformation. Read the full issue...
Dec 19, 20221 min read
Rebranding News You Can Use
The December issue of our monthly Rebranding News is available here. We dive into the subjects of creating a rebranded customer...
Dec 7, 20221 min read
Delivering Marketing Joy Podcast
Jim Heininger joined Kirby Hasseman on his Delivering #MarketingJoy podcast. Watch the video here on Promo Journal. Listen in on our...
Dec 7, 20224 min read
Your Rebranded Customer Experience
#Rebranding requires a new customer brand experience. Our new Forbes story outlines how a #rebrand allows you the opportunity to...
Nov 28, 20222 min read
3 Red Flags That Signal You Need to Rebrand
There are many reasons companies rebrand, growth should always be the primary motivation. There are many red flags that should indicate...
Nov 15, 20224 min read
How To Rebrand: Follow These Four Steps
Rebranding is a major undertaking for an organization, but one that can deliver an ROI that far surpasses the investment in resources and...
Sep 27, 20224 min read
How To Overcome Rebranding Resistance
Jim Heininger offers advice on how to overcome resistance you might experience in a #rebranding initiative in this story which first...
Sep 26, 20221 min read
Jim Heininger Joins Get Down to Business Podcast
Jim Heininger joins Shalom Klein on his Get Down To Business podcast to talk rebranding. Listen to Jim's interview or enjoy the entire...
