Oct 13, 20201 min read
Immediate Outcomes of Rebranding
Most companies who #rebrand experience these immediate positive outcomes by aligning behind a new brand story and reinvigorated customer...
Aug 15, 20171 min read
The Definition of Rebranding
We believe rebranding is the deliberate and systemic process of creating an inspired, forward-facing organization ready to grasp...
Aug 3, 20172 min read
Measuring Rebranding Success
Related Stories: Refresh, Reposition or Rebrand? Should I Rebrand? Build The Rebrand Business Case We believe that rebranding should...
Jun 7, 20171 min read
10 Key Measures For Your Rebranding Initiative
How do you measure the success of the rebranding of a company or organization? What measurable outcomes do you design into the rebranding...
May 30, 20171 min read
Rebranding Strategy Guide
Outstanding rebranding advice shared in this issue of Branding Strategy Insider. .
May 25, 20172 min read
Dixon|James Communications Spins Off The Rebranding Experts As Separate Entity
CHICAGO, IL (PRWEB) May 24, 2017 Dixon|James Communications has spun off its growing rebranding specialty team into a separate entity -...
