While support of a rebranding strategy is growing, many business execs remain plagued by misconceptions that leave them hesitant to...

The latest rebranding news is in, starting with "How Long Should a Rebrand Take?" Read our October newsletter here for rebranding best...

Jim Heininger outlines how communications professional can contribute to a successful rebranding of their company in this story for...

This story originally appeared on Forbes. If you've made the decision to rebrand your business, your goal might be to launch within the...